You spend hours or even days to write a valuable piece of content so that the audience can read it and learn from you. Every piece of content that we share on the pages of our blogs or business site we create with the intention to be found by the target audience. However, that doesn’t always happen so. What's the…
A virtual web server installed on your computer (or local server) allows you to build and customize a WordPress website with ease and speed. Since every edit requires saving and refreshing, developing a WordPress site on a live server can easily turn into a nightmare given the limitations of bandwidth and Internet traffic. For this reason, most developers rightly choose…
Building an editorial calendar in WordPress isn't that difficult of a task. However, it all comes down to whether or not you use the calendar or if it gets to the point where it actually makes you more unorganized. An editorial calendar can work for both individual and multi-author blogs. Each of these types of blogs require calendars, since the individual-author…
Welcome to the second post in the Ultimate Guide to Image Management in WordPress. The first post was about getting start on the right foot. We learnt when to use a JPG or a PNG image format (albeit with rigorous examples), and a couple of tips on properly uploading a stock image. In today’s post, we’ll look at some of…
A portfolio website is a perfect platform to showcase anything you want. It may be products that you're selling, the projects you've completed, awards that you received, photographs that inspire or artwork that you're proud of. A portfolio site will market your products, services and skills to your target audience. Moreover, it can be helpful in generating leads. If you're…
Visual impact is one the most important features when it comes to an impactful content marketing plan. Welcome to a brand new post series – The Ultimate Guide to Image Management in WordPress. It is designed to give you the tools necessary to manage you image assets in WordPress – right from technical optimizations, SEO, CDN integration, and library management.…
A landing page is a web page that’s designed primarily to capture a visitor’s attention and their details—like an email address—via a lead form. They are designed to target a specific audience depending on the product you are marketing. A landing page can also be a squeeze page used to redirect traffic to the main website. You can have as many…