When you think of WordPress and e-commerce you probably can only come up with a few options. WooCommerce is a given since it has been the free plugin of choice dominating the market pretty much forever, with free plugins like Easy Digital Downloads and iThemes Exchange coming up in second and third place. But while free at first, all three of these plugins require a host of premium add-ons if you want to access their full list of features.
If you’re serious about you online you might not have time or patience to purchase, install and configure all of these add-ons. Other professionals, like Daymond John of FUBU and Tina Roth Eisenberg of Tattly don’t have time for that either. Which is why they rely on Shopify for creating their online stores.
Shopify – Powerful E-Commerce, Simplified
Shopify is one of the most popular e-commerce options on the web, and not just for big names like FUBU but for the little guys too. Why? Because not only is it a super charged way to sell your products online, but it’s also incredibly easy to work with and affordable to boot which is why nearly a quarter million websites are actively using Shopify at this very moment.
Powerful Selling Options
Shopify is a great option for selling online. Why? There is seemingly nothing this platform can’t do. You can easily build an online store with an unlimited number of products. You can promote and sell your products on social media thanks to Shopify’s support for Facebook, Pinterest “buyable” pins and Twitter. You can add any of your products to any website with the Shopify Buy Button, and you can even take your online store into your brick-and-mortar storefront with Shopify POS to make sales face to face.
Shopify also makes getting started easy. Adding products is a breeze. Just add your descriptions, images, or even download files (for digital goods). And the sky’s the limit – Shopify doesn’t cap the number of products that you can add. Plus there are built-in options for adding SEO tags, product categories, sales, prices, vendors, product variations, etc.
Since your products are all hosted on the Shopify servers you don’t have to worry about certain web security protocols or customer data management. This includes important factors like backups, SSL certification, credit card security (Level-1 PCI compliance), refund processing, customer accounts and more. Shopify does it all for you.
Shopify + WordPress
If you haven’t heard of Shopify, or if you’ve noticed it previously missing in our articles here on WPExplorer, that’s probably because until now there wasn’t a clear cut way to integrate the powerful shopping platform with our beloved WordPress. But now there is – meet the powerful Shopify eCommerce Plugin for WordPress.
With this nifty tool it’s easy to integrate your Shopify products with your WordPress powered website! Now you can have all the awesome features of WordPress that you know and love (like full control over your self hosted website, tons of themes & plugins and more) AND the power of Shopify! Plus Shopify made adding products as simple as clicking a button, literally.
After installing the plugin a new Shopify section will be added to your WordPress dashboard. From here you can quickly create your WordPress Buy Buttons, which are how WordPress connects to your Shopify products. After creating your Buy Buttons, you can start inserting them into posts and pages with the easy Add Product button:
Of course, you’ll still need a Shopify membership since all of your products are managed and hosted on their servers, but this plugin makes integrating your Shopify store on any or all of your WordPress websites so easy. This is especially great if you utilize a number of landing pages to promote a single product, or if you already have a Shopify store and want to showcase your products within your website or blog posts (so you aren’t redirecting customers all over the web).
We’re excited to see how theme developers and WordPress users integrate Shopify into their designs and websites in the upcoming months. Shopify is a great option for small and large businesses alike. But we want to hear from you! Have you used Shopify before? Are you excited to try Shopify for WordPress? Do you think WPExplorer should release a WordPress theme for Shopify? Let us know your thoughts below!