Skip to main content
WordPress made easy with the drag & drop Total WordPress Theme!Learn More

How to Make an Amazon Affiliate Site With WordPress

January 8, 2018
How to Make an Amazon Affiliate Site With WordPress

If you’re looking for a way to earn an income online, you’re probably familiar with affiliate marketing. There are so many affiliate programs and resources out there, however, that getting started can be an overwhelming prospect.

Fortunately, the Amazon Associates affiliate program is an easy way to introduce affiliate marketing to your blogging routine. It’s also a low-stress starting point if you’ve only just started trying to create a new revenue stream online.

In this post, we’ll explain Amazon’s affiliate marketing system and its benefits. Then we’ll discuss four plugins that can help you easily integrate this program into your WordPress blog. Let’s get started!

What Amazon Affiliate Marketing Is (And How It Benefits You)

The Amazon Associates page.

Affiliate marketing is a commission-based referral program. You partner with a company, and earn a small percentage of its profits by referring your visitors to its products or services. If you’re new to affiliate marketing, we recommend starting with a trusted program, such as Amazon.

Becoming an Amazon affiliate is free, and offers over a million products you can choose to feature on your site. Here are some benefits to becoming an Amazon Associate:

  • The program integrates smoothly with WordPress. You can work your affiliate links into your content wherever they make the most sense.
  • It offers multiple linking tools for your site. You have access to banners, buttons, images, and links for to improve your marketing efforts.
  • You can track your earnings any time you want. Along with tracking trends, orders, and referrals, you can watch your profits with daily online reports.

Amazon’s program is perfect for getting started with affiliate marketing, especially when partnered with WordPress. Since WordPress is easy to use and loaded with SEO features, it’s the perfect tool to build an affiliate website and get your marketing efforts off the ground. There are also many plugins available to help you integrate your affiliate links with your WordPress site.

To get started with Amazon’s affiliate program, you first have to join and create your account. From there, you will need to log in and choose the items you want to feature on your site. Each item has a unique link containing your affiliate ID. After that, you’ll simply add the links to your site!

Easy Plugins to Integrate WordPress with Amazon Affiliates

WordPress is endlessly flexible, thanks to its use of plugins. When starting an affiliate site with Amazon’s program, you’ll want to research your plugin options to find the best fit for your site. To help you out, here are four plugins that are ideal for integrating your WordPress site with your Amazon affiliate account.

1. WooCommerce

The WooCommerce plugin.

WooCommerce is one of the most popular e-commerce plugins. It helps you turn your website into an online store, and is amazingly flexible due to the number of extensions that are available. With the help of one of these extensions, WooCommerce enables you to list your Amazon affiliate products on your site.

To successfully use WooCommerce with Amazon, you’ll need to install an extension such as WP-Lister Lite for Amazon. This will enable you to integrate your WooCommerce catalog with your Amazon inventory (though the pro version of the extension will all you to add sales synchronization and automatic repricing).

WooCommerce might be overkill if you are just getting started with affiliate links. However, if you plan to expand into a full online storefront, it’s a smart investment to make.

Key Features:

  • Provides numerous free and premium extensions to help you customize a storefront.
  • Works with products from any Amazon category.
  • Offers tons of support from its developers and community.

Price: The base version of WooCommerce is free, as is WP-Lister Lite. The WP-Lister Pro extension will cost you $149 per site.

2. WooZone – WooCommerce Amazon Affiliates

WooZone WooCommerce Amazon Affiliates Plugin

Integrating Amazon products into your own e-commerce store doesn’t have to be hard. For example the WooCommerce Amazon Affiliates WordPress Plugin includes built-in modules to easily import products with your unique Amazon affiliate links into WooCommerce. Better yet, the plugin even includes an option to automatically search, find and import products for you based on a set key word or phrase.

Another useful feature is built-in WooZone Reporting so you can track imported product views, updates and purchase rates. This is a great way to mange your store and update links to relevant products.

Want more? You can also upgrade to the WooZone – Amazon Associates Bundle Pack which includes the base plugin plus WooZone Contextual Amazon Advertising Plugin, the Amazon Discount Finder for WordPress and Kingdom (the WooCommerce Amazon Affiliates premium theme). This plugin pack is a great toolset to buildup and promote your affiliate store.

Key Features:

  • Quick and easy setup wizard to configure the plugin with your Amazon Affiliate account.
  • Advanced product search, recommended products and bulk importing options.
  • Synchronization with Amazon product pages to auto-update for price changes, description updates and new reviews.
  • Options for coupons, cross-sale and GEO targeting to provide content relevant to your customers.
  • Product shortcodes to easily insert specific items into posts or pages.

Price: The WooCommerce Amazon Affiliates plugin currently costs $42, and the Bundle Pack is priced at $69.

3. Amazon Associates Link Builder

Amazon Associates Link Builder Plugin

Amazon Associates Link Builder is the official WordPress plugin for the Amazon Associates program. It enables you to search for products, create links within your posts to Amazon product pages, and access availability and price information in real time. This plugin is designed to work with any size affiliate site, and its real time pricing and availability make it great for keeping your links up to date.

This plugin is currently in beta, and promises new features and enhancements in the future. It’s an intriguing option, although we do recommend that you carefully read the reviews before installing it. As with most beta products, your results with this one may vary.

Key Features:

  • Provides official integration (since this is the Amazon Associates Program plugin for WordPress).
  • Enables you to generate text links and create custom add units.
  • Offers real time pricing updates.

Price: Amazon Associates Link Builder is free.

4. Amazon eStore Affiliates

Amazon eStore Affiliates WordPress Plugin

The Amazon eStore Affiliates WordPress Plugin works strictly off of auto-import. Set your keyword and number of pages you’d like to add then let the plugin queue up products. You can also set a recurrence to periodically add to your store based on new products related to your set keyword.

A key helpful feature is the Automated Amazon Content Spinner module. Just choose the number of words you’d like to replace and the content spinner will use thesaurus entries to update imported product pages. This prevents duplicate content and may help improve search engine ranking.

Key Features:

  • Auto-import products based on set keyword (and setup recurring imports).
  • Automated content spinner to ensure unique content on your website.
  • Product stats module to track views, add to carts and cart abandonment.
  • Includes a free WordPress theme with Visual Composer to build your store

Price: The premium Amazon eStore Affiliates plugin has as price tag of $49.

5. Amazon Link Engine

Amazon LinkEngine Plugin

Amazon Link Engine is a useful tool, because it enables your international site visitors to access their local Amazon storefronts from your affiliate links. It instantly localizes your affiliate links each time a visitor loads the page.

This plugin offers an immediate way to increase potential conversions, by creating a better user experience for your site’s visitors. If you plan to include an international audience as part of your affiliate marketing endeavors, this plugin will help you get started.

If you partner the plugin with a Geniuslink account, you can even earn international commissions. Of course, you don’t need this account to use Amazon Link Engine. However, if you are curious about the benefits, it does offer a 14-day free trial.

Key Features:

  • Localizes your Amazon affiliate links instantly.
  • Converts links automatically, with no extra work required.
  • Searches for affiliate links on an ongoing basis.

Price: Amazon Link Engine is a free plugin.

6. Ad Inserter

Ad Inserter Plugin

Ad Inserter is an advertising management plugin, which lets you place Native Shopping Ads anywhere you choose on your WordPress site. Rather than randomly serving up advertisements on your site, you can use this plugin to make relevant shopping recommendations to your visitors based on content.

This plugin enables you to place relevant ads before, after, or even within your post content. You can also use its documentation to learn more about optimal placement for your shopping recommendations.

If you are looking for a way to integrate Amazon’s Native Shopping Ads with your affiliate marketing site, Ad Inserter offers tons of features. It’s built for customization, and integrates with other tools such as Google Analytics. This plugin is perfect if you want to feature more Amazon-related ads on your site.

Key Features:

  • Lets you preview ads before publishing.
  • Provides complete control over ad placement.
  • Integrates with Google Analytics

Price: Ad Inserter is free.


Affiliate marketing requires research and patience, but can also be a lucrative and fun way to earn some extra income. Starting with a tried and true program like Amazon’s can give you a solid entry point and set you on the path to success.

In this post, we introduced some plugins that can help you successfully integrate Amazon’s system with your WordPress site. But if you have any questions about how to combine Amazon’s affiliate program with your WordPress site, or other plugins you’d recommend let us know? Just leave us a note in the comments below!

Article by John Hughes WPExplorer Author
Published on: November 7, 2017
Last updated on: January 8, 2018
Subscribe to the Newsletter

Get our latest news, tutorials, guides, tips & deals delivered to your inbox.


  1. Ali says:

    Hi, I’m dipping my toe into affiliation and wondered whether all of the above support the current integration functionality as Amazon stopped supporting some ways of adding specific products on 31st Jan… Thanks!

    • Kyla Avatar Kyla says:

      Most of these have been updated in the last 3-4 weeks (with the exception of the “Amazon eStore Affiliate Plugin” and the free “Amazon Link Engine”) so you shouldn’t run into any issues. But to be sure just ask the developer – most are quick to respond and they’ll know for sure if the plugin has been fully updated to work within Amazon’s requirements.

Leave a Reply

Your email address will not be published. Required fields are marked *

Learn how your comment data is processed by viewing our privacy policy here.