If you’re looking for a way to earn an income online, you’re probably familiar with affiliate marketing. There are so many affiliate programs and resources out there, however, that getting started can be an overwhelming prospect.
Fortunately, the Amazon Associates affiliate program is an easy way to introduce affiliate marketing to your blogging routine. It’s also a low-stress starting point if you’ve only just started trying to create a new revenue stream online.
In this post, we’ll explain Amazon’s affiliate marketing system and its benefits. Then we’ll discuss plugins that can help you easily integrate this program into your WordPress blog. Let’s get started!
What Amazon Affiliate Marketing Is (And How It Benefits You)
Affiliate marketing is a commission-based referral program. You partner with a company, and earn a small percentage of its profits by referring your visitors to its products or services. If you’re new to affiliate marketing, we recommend starting with a trusted program, such as Amazon.
Becoming an Amazon affiliate is free, and offers over a million products you can choose to feature on your site. Here are some benefits to becoming an Amazon Associate:
- The program integrates smoothly with WordPress. You can work your affiliate links into your content wherever they make the most sense.
- It offers multiple linking tools for your site. You have access to banners, buttons, images, and links for to improve your marketing efforts.
- You can track your earnings any time you want. Along with tracking trends, orders, and referrals, you can watch your profits with daily online reports.
Amazon’s program is perfect for getting started with affiliate marketing, especially when partnered with WordPress. Since WordPress is easy to use and loaded with SEO features, it’s the perfect tool to build an affiliate website and get your marketing efforts off the ground. There are also many plugins available to help you integrate your affiliate links with your WordPress site.
To get started with Amazon’s affiliate program, you first have to join and create your Amazon account. From there, you will need to log in and choose the items you want to feature on your site. Each item has a unique link containing your affiliate ID. After that, you’ll simply add the links to your site!
WordPress is endlessly flexible, thanks to its use of plugins. When starting an affiliate site with Amazon’s program, you’ll want to research your plugin options to find the best fit for your site. To help you out, here are some Amazon Associates plugins that are ideal for integrating your WordPress site with your Amazon affiliate account.
Lasso is the new way to grow your affiliate income using CTR-boosting modern product displays, broken link alerts, keyword monetization, and organized link management. It’ll even find new affiliate programs to join from your existing links and cloak all non-Amazon links by default.
You can also connect it with Google Analytics so you can track clicks and find your top-performers. And because the plugin supports pass-through parameters (e.g., sub ids), you’ll be able to attribute specific link locations to where revenue is coming from.
It also plays nice with Amazon – you don’t need API keys, it supports link localization so you can monetize international traffic, and getting your affiliate link is as simple as copying and pasting Amazon’s product URL into the dashboard. And all of your product information updates automatically every 24 hours.
Lasso works with every affiliate program on the planet. So yeah – it’s pretty awesome.
- Integration with literally thousands of programs, most importantly Amazon
- Automated Amazon product information updates
- Built-in link cloaking
- One click link import from other link management plugins
Price: Lasso is priced at $260 per year per website.
With AzonPress by WPManageNinja you can have your own affiliate website setup and linked to your Amazon Associates account in 2 minutes. After installing, you can add new products with a click. Then create your own product tables or grids, comparison tables and best sellers lists to help your customers using the interactive drag & drop table builder. You can also created your own featured products widget. Customize your showcase with styling libraries, color skins, table style (bordered, striped rows, small, etc) and more. When you’re done, just copy and paste the shortcode into any WordPress post or page. Easy, right?
But that’s not all. AzonPress offers powerful features you won’t find in comparable plugins. For example, you can enable and configure geo-targeting to direct visitors from specific countries to related landing pages or subdomains. This is a great localization hack to help increase your traffic. Or take advantage of AzonPress’ built-in affiliate management system to manage your affiliate links, referrals and earnings.
AzonPress does offer 3 license types, but we like the unlimited use license best. This plugin could be a huge asset if you’re building a network of targeted, micro-niche sites.
- Quick and easy way to integrate Amazon Affiliates with WordPress.
- No additional e-commerce plugin needed – just install and build your product tables!
- Easy built-in styling options.
- Offers an unlimited use licensing option.
Price: AzonPress is just $39 per year for a Single site license, $79 for a Business License and $199 for an Unlimited License.
WooCommerce is one of the most popular e-commerce plugins. It helps you turn your website into an online store, and is amazingly flexible due to the number of extensions that are available. With the help of one of these extensions, WooCommerce enables you to list your Amazon affiliate products on your site.
To successfully use WooCommerce with Amazon, you’ll need to install an extension such as WP-Lister Lite for Amazon. This will enable you to integrate your WooCommerce catalog with your Amazon inventory (though the pro version of the extension will all you to add sales synchronization and automatic repricing).
WooCommerce might be overkill if you are just getting started with affiliate links. However, if you plan to expand into a full online storefront, it’s a smart investment to make.
- Provides numerous free and premium extensions to help you customize a storefront.
- Works with products from any Amazon category.
- Offers tons of support from its developers and community.
Price: The base version of WooCommerce is free, as is WP-Lister Lite. The WP-Lister Pro extension will cost you $149 per site.
Integrating Amazon products into your own e-commerce store doesn’t have to be hard. For example the WooCommerce Amazon Affiliates WordPress Plugin includes built-in modules to easily import products with your unique Amazon affiliate links into WooCommerce. Better yet, the plugin even includes an option to automatically search, find and import products for you based on a set key word or phrase.
Another useful feature is built-in WooZone Reporting so you can track imported product views, updates and purchase rates. This is a great way to mange your store and update links to relevant products.
Want more? You can also upgrade to the WooZone – Amazon Associates Bundle Pack which includes the base plugin plus WooZone Contextual Amazon Advertising Plugin, the Amazon Discount Finder for WordPress and Kingdom (the WooCommerce Amazon Affiliates premium theme). This plugin pack is a great toolset to buildup and promote your affiliate store.
- Quick and easy setup wizard to configure the plugin with your Amazon Affiliate account.
- Advanced product search, recommended products and bulk importing options.
- Synchronization with Amazon product pages to auto-update for price changes, description updates and new reviews.
- Options for coupons, cross-sale and GEO targeting to provide content relevant to your customers.
- Product shortcodes to easily insert specific items into posts or pages.
Price: The WooCommerce Amazon Affiliates plugin currently costs $49, and the Bundle Pack is priced at $70.
EasyAzon is another Amazon Associates link builder from the official WordPress plugin directory. It enables you to search for products and create links within your posts to Amazon product pages in real time. This plugin is designed to work with any size affiliate site, and its real time availability makes it great for keeping your links up to date.
The free plugin only helps to create links, but you can upgrade for added features. The pro version adds more options for image affiliate links, product blocks, calls to action, auto link cloaking, popups, “add to cart” option, tracking IDs and more.
- Provides simple Amazon links integration.
- Enables you to generate text links for your posts.
- Works with all Amazon Associates program locations (USA, Canada, China, France, Germany, India, etc).
Price: EasyAzon is free, though they do offer a Pro version for $47.
6. Amazon eStore Affiliates
The Amazon eStore Affiliates WordPress Plugin works strictly off of auto-import. Set your keyword and number of pages you’d like to add then let the plugin queue up products. You can also set a recurrence to periodically add to your store based on new products related to your set keyword.
A key helpful feature is the Automated Amazon Content Spinner module. Just choose the number of words you’d like to replace and the content spinner will use thesaurus entries to update imported product pages. This prevents duplicate content and may help improve search engine ranking.
- Auto-import products based on set keyword (and setup recurring imports).
- Automated content spinner to ensure unique content on your website.
- Product stats module to track views, add to carts and cart abandonment.
- Includes a free WordPress theme with Visual Composer to build your store
Price: The premium Amazon eStore Affiliates plugin has as price tag of $39.
7. Amazon Link Engine
Amazon Link Engine is a useful tool, because it enables your international site visitors to access their local Amazon storefronts from your affiliate links. It instantly localizes your affiliate links each time a visitor loads the page.
This plugin offers an immediate way to increase potential conversions, by creating a better user experience for your site’s visitors. If you plan to include an international audience as part of your affiliate marketing endeavors, this plugin will help you get started.
If you partner the plugin with a Geniuslink account (which starts at $5 per month) you can even earn international commissions. Of course, you don’t need this account to use Amazon Link Engine. However, if you are curious about the benefits, it does offer a 14-day free trial.
- Localizes your Amazon affiliate links instantly.
- Converts links automatically, with no extra work required.
- Searches for affiliate links on an ongoing basis.
Price: Amazon Link Engine is a free plugin.
8. Ad Inserter
Ad Inserter is an advertising management plugin, which lets you place Native Shopping Ads anywhere you choose on your WordPress site. Rather than randomly serving up advertisements on your site, you can use this plugin to make relevant shopping recommendations to your visitors based on content.
This plugin enables you to place relevant ads before, after, or even within your post content. You can also use its documentation to learn more about optimal placement for your shopping recommendations.
If you are looking for a way to integrate Amazon’s Native Shopping Ads with your affiliate marketing site, Ad Inserter offers tons of features. It’s built for customization, and integrates with other tools such as Google Analytics. This plugin is perfect if you want to feature more Amazon-related ads on your site.
- Lets you preview ads before publishing.
- Provides complete control over ad placement.
- Integrates with Google Analytics
Price: Ad Inserter is free.
AAPro is a lightweight option to integrate Amazon products on your WordPress site. Use the plugin to directly import from Amazon (single or multiple), as well as auto-import as new items are available. Display products with reviews, multiple search methods, tags/badges, and more. Display products in your shop grid – or use the shortcode to add a single product to any post or page. The plugin also includes analytics so you can see how your links are performing.
- Compatible with WooCommerce and any WooCommerce compatible theme.
- Import products directly from Amazon in seconds.
- Advanced search options with filters and sort parameters.
Price: Amazon Affiliate Pro (AAPro) for WordPress plugin is $39.
With Azonberg it’s easy to add Amazon Affiliates products to your posts built with Gutenberg. For affiliates, this just might be one of the best Gutenberg plugins around since it does make monetizing your blog that much easier. With the plugin installed you’ll have a new “Amazon Affiliates Embed” block that you can use to insert products. Just add the Amazon ASIN code (or a whole list of them!) to quickly add Amazon products complete with image, price, rating and Buy Now button.
- Adds easy “Amazon Affiliates Embed” Gutenberg block.
- Option for direct checkout or add to cart.
- WooCommerce compatible.
Price: Azonberg Amazon Affiliate Gutenberg embed plugin is just $15.
Affiliate marketing requires research and patience, but can also be a lucrative and fun way to earn some extra income. Starting with a tried and true program like Amazon’s can give you a solid entry point and set you on the path to success.
In this post, we introduced some plugins that can help you successfully integrate Amazon’s system with your WordPress site. But if you have any questions about how to combine Amazon’s affiliate program with your WordPress site, or other plugins you’d recommend let us know? Just leave us a note in the comments below!