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WordPress Website Logo Design for Every Budget

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WordPress Website Logo Design for Every Budget

When it comes to creating a WordPress website, you must don many hats.

If you choose to everything yourself you must be a website designer, a content strategist, a social media maven, a writer, and even a graphic designer. But let’s be honest; there are very few of us who are talented in all of those disciplines.

For instance, I would consider myself a good writer and a decent marketer. I am capable when it comes to making minor design tweaks with HTML, CSS and simple PHP, but my graphic design skills are truly awful. Unfortunately I haven’t got time to learn the craft, so I have to outsource it.

With that in mind, in this post I am going to share my top tips regarding website logo design for WordPress and reveal the services I have used in the past when getting logos designed.

Logo Design for WordPress: What You Need to Know

When it comes to logo design and web design you can be confronted with a bit of a chicken and egg scenario. Which comes first: the logo or the design? In my opinion there is no clear answer to that; you may choose to let the design determine the general style of the logo or create a design that bases its appearance on the logo.

Having said that, the process of creating a rough design for your WordPress site is likely to be far easier than creating a logo from scratch. You’re likely to grab hold of a premium theme, and although you may customize it further, that base design will serve as good inspiration for a logo. The alternative is to commission a designer and have him or her start from scratch with no inspiration to work with. Doing so may make it difficult for your designer to produce something that aligns with what you feel will work for your site.

To be honest, when I consider my favorite website designs my interest is far more in the design itself than the website logo design. But often the logo is practically incidental to the design.

Now don’t get me wrong, there are plenty of websites out there with a dominant and striking logo that really defines their brand – but those are typically the result of highly creative (and costly) design teams. If you’re reading this then your budget for a logo is likely to be hundreds of dollars (or less) rather than thousands, so my advice is to keep it simple. As soon as you get too ambitious with your ideas, you may find that the end result looks a little amateurish.

With the above said, let me introduce you to the best WordPress logo design services on the web. When combined they do literally serve all budgets.

1. IconFinder

Looking for a quick (basically one second) option to pop a simple logo on your site? You can just grab a free icon from a site like IconFinder. Just search a term (like “candy”) then filter your results for price – free, and license type – no link back. Here’s a quick look at what you might find:

IconFinder Free Icons

For each icon, you have the option to download an editable AI file, SVG, or various pre-set PNG sizes. Want more options? IconFinder does have a premium section, with subscriptions starting as low as $9 per month for 10 royalty free icon downloads per month. That’s less than 1 per icon!

2. Hatchful from Shopify

Have nothing to spend, but want something that looks custom? Head over to Hatchful and create your own logo for free. Hatchful is a free logo creation tool backed by Shopify.

Hatchful from Shopify

So how does it work? It’s simple. Just follow along with Hatchful’s easy 5-step process:

  • Choose an industry (tech, fashion, food, art, etc)
  • Select your brand’s style (bold, classic, innovative, natural, etc)
  • Add your name and slogan
  • Let them know where the logo will be used (so they can show you icons with proper licensing)
  • Then choose your logo from the ones provided!

Here’s a look at the logos Hatchful created for our innovative, gifts and collectibles business to use on a website.

Hatchful Logo Examples

Once you’ve selected the logo you like you can click to tweak the text, fonts, colors, icons and even layout. To download your new logo, just create a free account. Considering it’s free, Hatchful is a great option and a bit more professional than using a plain free logo.

3. Wepik

Another free option is Wepik. They offer tons of resources for web design ranging from images and social media post templates to business diagrams and of course logos. Getting started is easy – just head to the “logos” section of their site to either choose a ready made template or start designing your own.

Wepik Logo Maker

If you choose a template you simply need to edit the text or tweak the colors, while with the custom logo builder there are easy options to add text, icons, photos, shapes, image masks and more.

Wepik Custom Logo

Once you’re done just download your logo as a as a png, jpg or pdf. You can also send it directly to yourself or your team via email. For $0 the Wepik custom logo maker has a lot of options making it especially suited to creative folks, while their ready to use templates are perfect for beginners.

4. Fiverr

If you have a few bucks to spend on a logo then the next best place for you to go is Fiverr. If you are not familiar with the site, Fiverr is a marketplace where people can sell services for just five dollars and up. People offer everything. From writing services, to logo design, to singing happy birthday in Welsh while only wearing a thong and wooly hat (seriously, I’m not kidding).

But let it be known that you really get what you pay for when it comes to buying gigs on Fiverr. You cannot expect anything but the most modest of logo designs for just five bucks. But that in itself is the addictive thing – for only five bucks you can’t really go wrong, can you?

Here are examples of logos from Fiverr at various prices:

Fiverr Logo Designs

These are of course examples of their very best work. You’re not guaranteed of getting something just as good. But as I say, if you pretty much have no budget then Fiverr is the place for you. The worst case scenario is that you lose out on all of $5 to $25 bucks (depending on what option you choose).

5. My Brand New Logo

If you have a bit more to invest in your brand, then My Brand New Logo could be a good fit. Enter in your business name, slogan, a set of keywords related to what you do (like gift_bag, present, bow), and a main color. Based on your selections, My Brand New Logo will generate a ton of awesome logos for you to choose from.

My Brand New Logo Design Service

This site offers logos at set rates depending on how you’re going to use the logo you create. For €20 you can get a low resolution copy of you preferred logo to use as inspiration (to either recreate yourself, or hire a designer to create). To purchase a logo that you can download, with full copyright and customization options costs €50 (or roughly $56 as of June 2019). Or for €190 a My Brand New Logo designer will create a custom logo based on your preferred design.

All in all, this site is a good option for quick, affordable branding for your website or business.

6. 99 Designs

Relative to the previous options, this really is the premium option on the list. 99 Designs services cost between $299 (for their basic, bronze logo creation service) up to $1,299 (for the platinum package).

For that you will get a lot of choice. You see, when you commission 99 Designs to find a logo for you, they crowdsource the process to a huge pool of talented graphic design artists. A number of those artists will create draft logos for you. Then you can then shortlist your favorites for refining until you eventually choose your favorite.

WPExplorer actually used 99 Designs for the new Total WordPress theme logo:

Total WordPress Theme

Final negative space T logo designed by GREAT.

It really is a case of the designer coming up with something better than you can imagine yourself. Which is really what you want when you are looking for professional logo help.

Not only that, but the choice available is astonishing. You’re able to select from on average 30+ individual entries (for a bronze package). Of course, the higher the plan you select the more designers you’ll have interested. When we submitted for the Total logo we received 238 entries by the end. Fortunately for us, there is a good supply of talented graphic design artists out there. And we found a pixel perfect new logo for our WordPress theme.

What Choice Should You Make?

To be honest, it depends on your budget and timeline. Do you only have a day? Then IconFinder or Hatchful is probably your best bet. Have a modest budget? Try Fiverr – there are hundreds of talented designers with affordable rates. Want a custom logo? Perhaps My Brand New Logo or 99 Designs is a good fit.

The next step up is to hire a graphic design artist directly. Which is certainly something you should consider if your budget goes beyond a few hundred dollars. However, for anything less, 99 Designs certainly seems the best option in my opinion.

What do you think? Let us know in the comments section below!

Article by Tom Ewer guest author
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  1. Greg Winiarski

    I like BrandCrowd, they have huge database of pre-made logos with option to customize. The quality is really good, but they are pricey, for a nice logo you can expect to pay $300 or more.

    I prefer this over 99designs bidding, as i do not think it is fair to get people to do work, with only slim chances of being paid.

  2. Emily Ross

    Should think of the quality than of the cost. Also not just the quality but also other aspects such as simplicity, cleanliness and timeless design. High end logo design cost becomes nothing as long as it can interact with client.

  3. sonia kircher

    Hi we have used logo nerds concepts great wait for ever for a reply over a week 10 days later waiting for our first review we asked for. Not sure I would recommend them for great service. Budget yes great concepts actually great service ahhhhhhhhh still waiting. We also tried fiver first but with little success with the logos after trying about four different options lol Do you offer design assistance service for wordpress zagga theme? thank you sonia ! Great Blog!

    • AJ Clarke | WPExplorer

      Hi Sonia,

      I think a very important part, especially with Fiverr is to seek out specific people. There are a lot of people on the site not providing quality services, while there are some that go above and beyond.

      Personally I would recommend a newer site called Microlancer.

  4. sonia kircher

    Hi thanks for your reply. Yes we have tried quiet a few on fivver and had mixed results as well sometimes success sometimes like now still waiting so many weeks later for a cartoonist to get back to us after requesting more work after the first order. Again logo nerds are in the same boat put in the order 22 of October and still waiting for final draft and banners to be made. Disappointing is all I would say after paying as we would like to get on with the job. I will check out Microlancer thanks again. Kind regards Sonia

  5. pinkzebradesigns

    Thanks for providing so much killer content and ideas… this is great for beginners to experts… awesome stuff!

  6. Penginapan di Jogja

    Very good Logo

  7. Ludio

    Gr8 article!

  8. Anamika Sardar

    Nice! I have got rid of making annoying mistakes while making my blog logos! ans this also save my time 🙂

  9. Abhishek

    Wonderful article!Very good Logo.We also tried fiver first but with little success with the logos after trying about four different options lol Thank you so much for sharing such great information.

  10. henny kel

    Designhill is the best platform for graphic design services because they provide the best logos at affordable price.

    • Kyla

      Oh they’re another great site! Thanks for recommending them!

  11. Logo Crust

    Nice inspirational word-press websites logo design work.Thanks for giving awesome tool.

  12. Dove

    A unique logo design is a long lasting impression of organization amongst its clients. It is not easy to design, it is ought to job to develop an effective impression on clients successfully with the help of your logo, every business to need a logo for its reputation. For unique and affordable logo design you can visit a website.

  13. cherrie

    in our experience with the market, its a lot more cheaper and practical getting the services of various freelance logo designer that are flooding in the net, you just have to be very careful as to whom you trust especially when it comes to paying the service.

  14. Jack Nad

    You’re right AJ, it depends on the budget of our customers, there are tools or services for all budgets. I never tried 99 Designs, maybe I should… but I was often satisfy with the cheap gig on Fiverr.

  15. Aaron Starc

    Hi Tom,

    this is really good informative article about logo designing sites. A number of people are using these sites for their work and making most of it.

  16. Adam Rees

    I find the “IconFinder” website quite useful if you know how to edit and have some creativity at your side.

  17. Webtoniq

    Great article! The logo looks fantastic. We initially gave Fiverr a shot, but it took a few attempts and we didn’t quite hit the mark with the logos, about four tries in, haha! Thanks for sharing this valuable information.

    • Kyla

      4th times the charm!

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